SaaS Product and Market Strategy

Work Setup: Hybrid (On-site and Remote)
Location: Kebon Jeruk - West of Jakarta
Work Arrangement: Monday - Friday
Work Schedule: 08.30 – 17.30 (Hybrid 3WFO 2WFH)
Company industry: IT Agency

About Asiacruit

At Asiacruit, we connect top talent with forward-thinking organizations across industries. Our mission is to help businesses grow through smart, strategic, and people-focused solutions. If you’re passionate about solving complex technical problems and driving innovation, we’d love to have you on our team.

Position Overview:
The SaaS Product & Market Strategy role is responsible for identifying market opportunities and translating them into viable SaaS products and services. This role conducts market research, validates product ideas through experiments and pilot initiatives, and develops strong business cases to ensure product–market fit before commercialization. Working closely with cross-functional teams such as Product, Technology, Marketing, Finance, and Sales, the role drives strategic recommendations, builds product roadmaps, and ensures new solutions are aligned with customer needs, market trends, and company growth objectives.

Key Responsibilities:

1. Product & Service Ideation
   Identify and formulate new SaaS product or service concepts based on market insights, customer needs, and emerging industry trends.

2. Market Research & Insight Generation
   Conduct quantitative and qualitative research on industries, customers, and competitors to uncover unmet needs, pain points, and growth opportunities.

3. Opportunity Assessment
   Analyze market potential and prioritize product opportunities aligned with company strategy and revenue objectives.

4. Product Validation & Experimentation
   Validate new product ideas through interviews, pilot projects, proof-of-concept (PoC), and MVP testing to measure product–market fit before commercialization.

5. Business Case Development
   Develop feasibility studies including pricing strategy, value proposition, revenue projections, cost estimation, and risk analysis.

6. Strategic Recommendation
   Provide go/no-go recommendations to management based on data-driven insights and validation results.

7. Product Strategy & Roadmap Planning
   Define strategic direction and create product or service roadmaps to guide development and market launch.

8. Cross-Functional Collaboration
   Work closely with Product, Technology, Marketing, Finance, Legal, and Business teams to ensure alignment from ideation to launch.

9. Commercialization Support
   Support the transition of validated products to Sales and Business teams, ensuring readiness for market adoption and revenue generation.

10. Market Trend Monitoring
    Continuously track market trends, competitor activities, and customer behavior to refine product strategy and identify new opportunities.

Qualifications:

• Bachelor's degree in Business Administration, Marketing, Finance, or a related field. A Master’s degree (MBA) is a plus

• Maximum age 35 years

• 5+ years of experience in business development, sales, or a related field

• Proven track record of driving revenue growth and building strong client relationships

• Experience in identifying market needs for product development or sourcing from partners is a plus

• Familiarity with SaaS products and proven ability to drive revenue growth in this area

• Ability to analyze complex market data and develop effective strategies

• Excellent verbal and written communication skills

• Strong negotiation skills with a proven ability to close deals

• Strong interpersonal skills to establish and maintain partnerships

• Understanding of market trends, customer needs, and competitive landscape

• Ability to manage multiple projects and prioritize tasks effectively

• Proficient in using CRM software and other business development tools

• Results-oriented with a proactive attitude

• Strong leadership and team collaboration skills

• Adaptability to work in a fast-paced and dynamic environment
  

Why Join Asiacruit

• Hybrid work setup offering flexibility and work-life balance.

• Work with a diverse, talented team in a collaborative environment.

• Opportunities for professional growth and exposure to global projects.

• Competitive compensation package and performance-based incentives.

• A culture that values innovation, teamwork, and continuous learning.

Ready to make an impact? Apply now at https://asiacruit.com or send your resume to careers@asiacruit.com with the subject line “Job Title – [Your Name]”